DEAR SIR OR MADAM,

As a strategic partner of Wimbledon we want to introduce you to the most exclusive tennis period in the year - the Road to Wimbledon. We would like to invite you to become the most dominant brand during the grass court tennis season by engaging into partnerships with three exclusive grass court tennis tournaments prior to Wimbledon.

Our next step into the Grass court season happened in Spain, where after hosting four WTA International grass court editions from 2016 to 2019, which featured world-class players like Angelique Kerber, Garbine Muguruza, Maria Sharapova and Victoria Azarenka, we paved the way for a new men`s tennis era on the high-class grass courts in Mallorca, unique in Spain

In the following, you will find your personal cooperation opportunities with the Mallorca Championships.

PartnersHIP

Become a partner of the Mallorca Championships which will take place from 20th to 27th of June 2020. COMPANY can present itself as a partner of the tournament and can act like this in the media.

INDUSTRY EXCLUSIVITY

COMPANY receives industry exclusivity on the whole tournament venue in the sector of “XY”. e|motion commits itself not to make any other agreements with other domestic or foreign companies within this sector.

BRANDING

As a partner of the Grass Court Championships Berlin your brand will be integrated in the on- and offline communication of the event.  Your logo will be placed and integrated analog sponsoring category on the official press back wall as part of press conferences, on all print forms (e.g. posters, city lights, flyer, tournament magazine) as well as on the official tournament website.

TV RELEVANT BRANDING ELEMENTS

In the following you find descriptions, impressions and visualizations of the branding elements we would like to offer to you.

25% BACKDROP

The backdrop on both far ends of all match- and practice courts is the most prestigious and dominant branding in tennis. As a premium partner of the Mallorca Championships, your logo will be placed on 25% of the backdrop (on the right hand side next to title sponsor), which will ensure your brand a global media presence and extensive media value.

MEDIA VALUE – calculated, at least

• Brand Exposure: 472 hours

• Gross Sponsorship Value: 53,68 million USD

• Net Sponsorship Value: 14,64 million USD

BACKDROP-WINGS

The backdrop wings located in the four corners of the centre court belong to the strongest branding elements in tennis. Especially during the serves, the wings achieve excellent visibilities and advertising values as the logo is perfectly placed and captured in the camera image.

MEDIA VALUE – calculated, at least:

• Brand Exposure: 395 hours

• Gross Sponsorship Value: 34,96 million USD

• Net Sponsorship Value: 8,64 million USD

BACKDROP-BASEPANELS (inner)

The two inner base panels are always visible on TV as part of the backdrop and are therefore a particularly effective advertising medium, which is captured by both, the lateral and the horizontal camera setting.

MEDIA VALUE – calculated, at least:

• Brand Exposure: 234,4 hours

• Gross Sponsorship Value: 20,72 million USD

• Net Sponsorship Value: 4,16 million USD

BACKDROP-BASEPANELS (OUTER)

The two outer basepanels are always visible on TV as part of the backdrop and are therefore a particularly effective advertising medium, which is captured by both, the lateral and the horizontal camera setting.

MEDIA VALUE – calculated, at least:

• Brand Exposure: 178 hours

• Gross Sponsorship Value: 15,8 million USD

• Net Sponsorship Value: 4,6 million USD

SIDEPANELS

The four side panels are located on the opposite side of the players’ benches and are permanently visible on TV, especially in the horizontal main camera setting, which leads to extremely strong media values.

MEDIA VALUE – calculated, at least:

• Brand Exposure: 260 hours

• Gross Sponsorship Value: 23,1 million USD

• Net Sponsorship Value: 12,4 million USD

OFFICIAL TIMING

The official timing is located in the two left corners of both backwalls on all match courts. Especially during serve and return, the official timing can be perfectly captured by the lateral cameras, which ensures great media values and excellent visibilities.

MEDIA VALUE – calculated, at least:

• Brand Exposure: 187 hours

• Gross Sponsorship Value: 16,6 million USD

• Net Sponsorship Value: 3,7 million USD

SPEED

The speed display is located twice on the centre court in the right corner on each backwall. Especially during serve and return, the speed display can be perfectly captured by the lateral cameras on the court, ensuring great media values and excellent visibilities.

MEDIA VALUE – calculated, at least:

• Brand Exposure: 187 hours

• Gross Sponsorship Value: 16,6 million USD

• Net Sponsorship Value: 3,7 million USD

NET BOX

The net box is located on the right side of the net on all match courts and stands out by its fixed position in the middle of the court. This presence leads to very strong media values as the box is permanently captured by the main camera.

MEDIA VALUE – calculated, at least:

• Brand Exposure: 314 hours

• Gross Sponsorship Value: 27,8 million USD

• Net Sponsorship Value: 5,9 million USD

LINE UMPIRE CHAIRS

6 of the 10 Line Umpire Chairs are a direct part of the backdrop and therefore visible in numerous camera settings on TV. Especially in the close-ups of the camera, the chairs are very dominant and exclusive on TV, which leads to strong media values. 

MEDIA VALUE – calculated, at least:

• Brand Exposure: 70,4 hours

• Gross Sponsorship Value: 6,2 million USD

• Net Sponsorship Value: 1,1 million USD

LED-SIDEBOARD

The rotating LED side board is positioned along the player’s benches side of the centre court and is constantly captured by the main camera. The LED side board not only allows a logo placement in corporate colors, but also sending brand messages and products.

MEDIA VALUE – calculated, at least:

• Brand Exposure: 28 hours

• Gross Sponsorship Value: 2,5 million USD

• Net Sponsorship Value: 0,6 million USD

ON SITE

The facility of the Country Club Santa Ponsa can be easily considered to be one of the most atmospheric tennis facilities world-wide. Take the opportunity and present your brands and products within this special environment. 

In contrast to most other sports, tennis events run the entire day. Visitors spend an average of 6 hours at the tournament site, resulting in a very high contact quality with potential customers.

The following video of the MercedesCup tournament site is an example for the multiple presentation opportunities of your brand throughout the tournament week.

CommuniCation

As a partner, you will be integrated into all communication channels of the tournament. Through comprehensive on- and offline campaigns, as well as a strong presence within the region, a wide brand exposure can be assured.

Additionally, we are looking forward to developing individual communication solutions in order to activate your sponsorship most efficiently.

Corporate Hospitality

Relax in our exclusive VIP area and get indulged with culinary delights throughout the day. As a partner you will have the opportunity to reserve your own suite and hospitality areas for your customers.

Please take some time to watch the MercedesCup video as an example of the VIP Experience.

Networking & Side Events

Our partners get exclusive invitations to all our side events, like the player party, the grass court ProAm and the Gala Night.

Don’t miss out our social highlights of the tournament week and spend some time with our tennis stars, as well as network with partners from politics, economics, music, and sports.

We invite you to watch the video of the Grass Court ProAm in Stuttgart as an example of one of our side events.

PDF Download

Here you can find your personal summarized offer as a PDF.

OVERVIEW